Amazon sellers have two options for getting shoppers their stuff: You can do it yourself, maintaining your own inventory and shipping products to customers (merchant-fulfillment), or have Amazon take responsibility for packaging, labeling, and shipping products through Fulfillment by Amazon (FBA)
. Each method has its own set of benefits—you just have to decide which one is right for your business.
Consider your fulfillment strategy:Fulfillment by Amazon
–If you are selling best-selling products which are competitive, or you do not have a warehousing facility, opt for Fulfillment by Amazon (FBA).Amazon Easy Ship
–If you choose Easy Ship, you will store and pack your products and Amazon will deliver it to your customers.Self-Ship
–If you choose Self Ship, you will store, pack, and deliver your products to your customers