Sell on Amazon: Start Selling Online Today!

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For a limited time only, Professional accounts are now available with no monthly subscription fee
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Seller Incentives
Get started with AED 175,000 in incentives
New Seller Incentives
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Get up to 5% back on your first AED 3,500,000 in eligible branded sales through your first year until reaching AED 175,000 in bonus value*
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AED 3,500 credit to create Sponsored Products ads
New Selection Benefits
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Get reduced 5% referral fees for up to 120 days when you're first to list Prime-eligible products in UAE
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Free monthly storage for your first 30 units of new-to-FBA products for up to 90 days
How it works
*Only applicable if you enrol your brand in Amazon Brand Registry

Over AED 175,000 in incentives

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Amazon selling programme

Your incentive

How to get

Brand Registry incentives
Brand Registry
Get up to 5% back on your first AED 3,500,000 in eligble branded sales through your first year until reaching AED 175,000 in bonus value*
Enrol your brand in Amazon Brand Registry. within 6 months of listing your first eligible product. Bonus expires 12 months after you graduate (whether by reaching the cap or by completing the 1-year eligibility period) from the programme. Learn more.
Advertising benefits
Sponsored Products
AED 3,500 credit
Create a Sponsored Products ad for an eligible product within 90 days of listing. Credit will appear in the Amazon Ads Campaign Manager within two weeks of completing requirements for Sponsored Products. Credit expires 30 days after they’ve been applied to your account. Learn more.
New Selection benefits
New to Prime New Selection Program
Reduced referral fees of 5% on your first 100 standard-size units or 50 oversize units of eligible new-to-Prime parent ASINs for 120 days from listing date*
List a new-to-Prime parent ASIN on or after October 7, 2025, with Prime badge eligibility. The discount applies automatically when you meet eligibility criteria. Track your benefits through the New Selection Program dashboard. Discount period starts from your new Prime ASIN's buyable listing date. Learn more.
FBA New Selection Program
Free monthly storage for your first 30 units of new-to-FBA products for up to 90 days
Enroll in the FBA New Selection program before sending your first inventory to Amazon fulfillment centers. Benefits apply automatically to eligible ASINs after enrollment. Track your benefits through the FBA New Selection dashboard. Learn more.