Getting shoppers their stuff

You sell it, we ship it. You can either opt for our Fulfillment by Amazon (FBA), Easy Ship by Amazon or Self-Ship. Many Amazon selling partners use a mix of FBA and Easy ship.
Family of Amazon customers happily holding the packages they received from an Amazon fulfillment center

Free monthly storage*, shipping, removals, and returns

Try Fulfillment by Amazon now and get free shipping to an Amazon fulfillment center, free monthly storage, free removals, and free return processing with the FBA New Selection program (conditions apply).
*Limited time offer for eligible new-to-FBA ASINs. Once you enroll in the program, you can use these benefits for an unlimited number of new parent ASINs per year.
Water bottles available through Amazon Prime shipping, and a Prime shipping badge with an “add to cart” button

Aim for fast, free shipping with Prime

Many Amazon customers look for products with the Prime badge because it represents fast, free shipping. Using FBA to ship your products is the easiest way to get the Prime badge for most offers.

Aim for fast, free shipping with Prime

Many Amazon customers look for products with the Prime badge because it represents fast, free shipping. Using FBA to ship your products is the easiest way to get the Prime badge for most offers.

Understanding Fulfillment Options

When an Amazon.ae customer buys your product, there are 3 ways that you, as an Amazon.ae Seller, can deliver the product to your customers:
Fulfillment by Amazon (FBA)
If you choose Fulfillment by Amazon, Amazon will store, pack, and deliver your products to the customers
Easy Ship (ES)
If you choose Easy Ship, you will store and pack your products and Amazon will deliver it to your customers
Self-Ship
If you choose Self Ship, you will store, pack, and deliver your products to your customers
Amazon jargon: Fulfillment
Fulfillment is the process of storing, packaging and delivering your products to the customers. Most sellers use a mix of multiple fulfillment options, depending on their product range and category.

Fulfillment Options

The process of storing, packing, and delivering is known as fulfillment. You can choose to use only one fulfillment option for each product and different fulfillment options for different products. Most sellers use a mix of multiple fulfillment options, depending on their product range and category. Learn more about each of the fulfillment options below.
Fulfillment by Amazon (FBA)
When you join FBA, you send your products to the Amazon Fulfilment Center and Amazon takes care of the rest. Once an order is received, we will pack and deliver your products to the buyer as well as manage your customer queries.
Advantages of using Fulfillment by Amazon are as follows:
  • Prime Badge for every FBA products
  • Increase chances of winning the Featured Offer a chance to become the most visible offers on the product page
  • Once your products have the Prime Badge, products are more competitive and gain access to our loyal Prime Customers
  • Increased visibility when customers are searching for the products they want to buy
  • Prime products get increase in sales compared to the non-Prime products
  • Once an order is placed, Amazon handles everything from packaging to shipping your product to the customer
  • Amazon ensures free & fast delivery across the marketplace
  • Amazon manages returns and customer support
Storage
Amazon will store your products
Packaging
Amazon will pack your products
Shipping
Amazon will ship your products to the customers
Ideal for: FBA makes sense for your best-selling products or new to Amazon products. It’s the way to go, if you want to save time and scale your business.
Easy Ship (ES)
Amazon Easy Ship is an end-to-end delivery service for Amazon.ae sellers. The packaged product is picked up by Amazon from the seller's location by an Amazon Logistics Delivery Associate and delivered to the buyers' location.
Advantages of using Easy Ship are as follows:
  • Amazon-powered delivery service across the marketplace
  • Enables Cash on Delivery or Credit Card Payment for customers
  • Availability of order tracking for customers with assured delivery date
  • Option for Amazon to handle customer returns
Storage
You will store your products
Packaging
You can pack your products using Amazon packaging material or your own packaging material
Shipping
You will schedule a pick-up and an Amazon agent will deliver your product to the customer
Ideal for: Using Easy-Ship will be ideal if you have your own warehouse and are selling a large variety of products with tighter margins and want to leave your delivery work to Amazon.
Self-Ship
Being an Amazon.ae Seller, you can choose to store, pack, and deliver your products to the customer on your own by using a third-party carrier or your own delivery associates.
Advantages of using Self-Ship are as follows:
  • Flexibility to use delivery associates or courier services
  • Option to set your own shipping price
  • Option for Amazon to handle customer returns
Storage
You will store your products
Packaging
You will pack your products using Amazon packaging material or your own packaging material
Shipping
You will ship your products to the customers
Ideal for: Large-scale sellers with warehousing and delivery networks OR if you have over-sized items or heavy and bulky items.

Fulfillment Features Comparison

Features

Fulfillment by Amazon (FBA)

Easy Ship (ES)

Self-Ship

Click the + button to view a comparison of fulfillment options

Storage

Amazon will store your products a fulfillment center (FC)

You will store your products in your warehouse

You will store your products in your warehouse

Packaging

Amazon will pack your products

You will pack your products (You can purchase Amazon packaging materials)

You will pack your products (You can purchase Amazon packaging materials)

Shipping

Amazon will deliver your products to the customer

You will schedule a pick up & an Amazon agent will deliver your product to the customer

You will deliver your products using your delivery associates/a third party carrier.

FeesWhen certain channels do not have fee components, you (the seller) will have to bear the cost. e.g., In Self Ship there is no Shipping Fee, but you will have to pay & use a third party courier service to deliver the product

Referral Fee + Closing Fee + Fulfillment Fee + Storage Fees

Referral Fee + Shipping Fee

Referral Fee

Pay on Delivery

X

Prime Badging

X

X

Increased chance of winning Featured OfferIf more than one seller offers a product, they may compete for the Featured Offer: one of the most visible offers on the product detail page. Sellers must meet performance-based requirements to be eligible for Featured Offer placement. Using services like Fulfillment by Amazon, you can increase your chance of winning the Featured Offer

X

X

Returns and Refunds

Amazon manages it

Amazon manages it

You manage it

Customer Service

Amazon manages it

Amazon manages it

You manage it

Learn more about fulfillment

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